Friday, September 14, 2007

BlackBerry - Not Just for Business Anymore

We are quickly closing in on a decade that RIM's BlackBerry platform has owned the enterprise messaging space. Hands down it has dominated all would be "BlackBerry Killers" with ease. Some newcomers overheated, some overrated, some oversized, and ALL over-promised!

With that, RIM has been late to the game of consumer features such as integration of camera, removable memory, and most notably multi-media functionality. This is all predictable as these features were not in high demand especially among security conscience IT types.

In the September 2007 edition of Entrepreneur Magazine (page 38), I am quoted as saying “the BlackBerry isn’t just for business anymore.”

When REGARD released the RV-Pileup game for Sony Pictures Entertainment, my kids began fighting over who is going to play games on my BlackBerry. It got so bad, that I put together three older units from spare parts in the REGARD BlackBerry graveyard and loaded them with every game I could find.

Everyone was happy until I switched to the BlackBerry 8300…now the new fight is over who is going to use my BlackBerry to take pictures.

Our children are growing up in a vastly different high-tech world! Below is a picture my 4 year old took this morning in my office using the Curve…ironically of Robin Williams on the RV movie poster. Don't expect too much...she is after all just 4!